New survey uncovers surprising trend among homeowners with solar panels — here's what 7 in 10 respondents said – The Cool Down

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It’s a surprising number.
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A new survey highlighted a growing trend among people interested in installing solar panels at home. 
According to EnergySage’s 2025 Home Electrification Marketplace Report, almost three out of four respondents, or 73%, are interested in battery backup along with solar panels. 
It’s a surprising number, given that just under 40% of buyers ultimately choose both solar panels and battery backups — but a good sign for an industry where growth was uncertain after solar subsidies were cut in 2025. 
Despite the loss of those subsidies, installing solar panels is a fantastic way to cut your monthly energy bills and also reduce your carbon footprint and reliance on planet-warming fossil fuels. As clean energy becomes more efficient and affordable, it’s easier than ever to make the switch. 
Want to go solar but not sure who to trust? EnergySage has your back with free and transparent quotes from fully vetted providers in your area.
To get started, just answer a few questions about your home — no phone number required. Within a day or two, EnergySage will email you the best options for your needs, and their expert advisers can help you compare quotes and pick a winner.
If you want to get in on cheaper, cleaner energy with solar panels, EnergySage offers free tools to find the system that’s right for you. They can help you get quick solar installation estimates and compare quotes hassle-free. 
EnergySage‘s tools curate bids for installing your system and can save you up to $10,000 on your installation. 
Their free mapping tool reveals the average cost of a solar system at the state level, and finds every rebate and discount your state offers to ensure you’re getting the best deal possible.   
Adding battery backups is a stellar way to ensure you always have power when you need it, even during a power outage or a big storm. 
FROM OUR PARTNER
Want to go solar but not sure who to trust? EnergySage has your back with free and transparent quotes from fully vetted providers that can help you save as much as $10k on installation.
To get started, just answer a few questions about your home — no phone number required. Within a day or two, EnergySage will email you the best local options for your needs, and their expert advisers can help you compare quotes and pick a winner.
They can help reduce your reliance on municipal power grids, which can also lower your neighbors’ energy bills by reducing demand in your area. 
If you’re among the 73% of people looking to add battery storage to your panels, EnergySage can help with that, too, bycurating quotes so you get the best possible deal.
It’s clear that the future of solar energy remains bright as more and more people take steps to store that power for later, cutting their energy costs and boosting their home’s resilience. 
Which of these savings plans for rooftop solar panels would be most appealing for you?
Save $1,000 this year 💸
Save less this year but $20k in 10 years 💰
Save less in 10 years but $80k in 20 years 🤑
Couldn’t pay me to go solar 😒
Click your choice to see results and earn rewards to spend on home upgrades.

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💡Go deep on the latest news and trends shaping the residential solar landscape
© 2025 THE COOL DOWN COMPANY. All Rights Reserved. Do not sell or share my personal information. Reach us at hello@thecooldown.com.

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